Investor Media Group is taking the next step towards enriching its media portfolio and expanding its multichannel strategy, and in April begins issuing a new magazine. Bloomberg Businessweek is the new business magazine on the Bulgarian media market.

In Bloomberg Businessweek magazine readers will find in-depth quality original content provided by a wide range of external Bulgarian experts and authors, analyzes and comments on economic, financial and geopolitical life from the most renowned Bulgarian economic journalists and analysists, as well as interviews from Bloomberg Businessweek’s editorial team in Bulgaria with business leaders from the entrepreneurial, economic and finance ecosystem not just in the country, but also worldwide.

The magazine is one of the most authoritative and renowned business print editions in United States and Europe, with a 91 years of history. Its launch in Bulgaria is the result of a long-term successful partnership between the global media company Bloomberg L.P. and Investor Media Group. Receiving the opportunity to publish Bloomberg Businessweek, Investor Media Group further strengthens its cooperation with the global media company and continues its mission to offer the Bulgarian business audience a variety of multiplatform media for gaining useful and important information.

 „The launch of Bloomberg Businessweek is a step we have been wanted since the beginning of Bloomberg TV Bulgaria. Now that Bloomberg TV Bulgaria is the most established television for the business community in Bulgaria, and its website is growing steadily, we are strengthening the brand's presence even more - in print, because valuable print media will always have a place on the market. Investor Media Group’s mission has always been to offer a quality and professionally prepared media product in any form.

I am very glad that the launch of the new magazine coincides with two other very important occasions for Investor Media Group - the beginning of our key strategic digital project - the streaming platform for events Investor Media PRO, and the 20th anniversary of our economic website Investor.bg", commented Victoria Mitkova, Executive Director of Investor Media Group.

On the pages of Bloomberg Businessweek the Bulgarian business audience will have the opportunity to read some of the most important and exclusive materials, provided by its American partner Bloomberg Businessweek, as well as to discover everything interesting about markets, geopolitics and world business, divided into four main sections - Business, Economics, Strategies and Life.

Bloomberg Businessweek will be published in Bulgarian and English. Its editor-in-chief will be one of the most established and respected economic journalists in Bulgaria - the host of the economic TV show "The world is business" on Bloomberg TV Bulgaria Ivaylo Lakov.

The first edition of Bloomberg Businessweek will be published on April 15 and will be distributed both in the trade network and complimentary to all diplomatic missions in Bulgaria, in some of the leading hotels the country and on board of the aircraft of the national airline Bulgaria Air.